How Strategy and Creativity Drive Marketing Success
The BigPxl Approach: Where Strategy Meets Creativity Why Strategy and Creativity Must Go Hand in Hand In today’s marketing world, separating strategy from creativity is
December 13, 2024
Digital Marketing Trends & Topics
BigPxl Blog
The 3-Phase Formula: Build a Marketing Strategy That Gets Results
As a business owner or leader in your company, you already know how important planning is. Myriads of computer software can help you analyze data
October 8, 2024
Barnacle SEO: 4 Ways to Grow Beyond Your Organic Limitations
You sit down with a cup of coffee, sign into your laptop, and check your latest SEO report. The numbers in front of you could
August 20, 2024
AI to the Rescue: How AI Prompting Can Supercharge Your Company’s Marketing Efforts
In case you missed it, AI was everywhere in 2023. It’s not going away anytime soon. There were more than 14,000 AI startups in the
July 1, 2024
Inbound Marketing: Attract Customers Like a Magnet (Without Chasing Them)
Cold calling and mass emails are dead (and not very effective anyway). Inbound marketing uses various digital marketing techniques to create valuable content that attracts
June 6, 2024
Outsourced Marketing vs. Hiring In-House: What’s Better for Your Company?
When marketing your business, you want every dollar to count. Thanks to remote work and online tools, your options aren’t limited to hiring a marketing
April 5, 2024
The Ultimate Guide to Building a Buyer Persona for Effective Inbound Marketing
Building a robust inbound marketing campaign is like constructing a house—it needs a solid foundation. That foundation is your buyer persona. Without a deep understanding
March 16, 2024
How to Refresh Your Older Content the Right Way to Make It Resonate With Your Target Audience
With the way AI transformed marketing in 2023, the way we create content even a year ago is so yesterday. That outstanding 2,000-word blog you
March 7, 2024
Smarketing Demystified: A Beginner’s Guide to Synergizing Your Sales and Marketing Efforts
If you’re in the business world, chances are you’ve come across the term “smarketing” at some point. It’s been gaining popularity in recent years and
February 20, 2024
New Year’s Resolutions for Marketing in 2024
What a year 2023 was for marketing. Twitter had an identity crisis, rebranded, and advertisers fled. Advertisers had to deal with not one but two
December 7, 2023
Why Plugging Gaps in Your Funnel Is the One Thing You Cannot Miss
Sales and marketing funnels provide a conceptual framework for how your customers convert and reconvert. In the midst of implementing your sales or marketing funnel,
November 16, 2023
10 Pro Tips & Best Practices for Using Quizzes to Generate B2B Sales Leads
We’ve all talked about online quizzes at some point, like “What Friends character are you?” or “How much of a geek are you?” to test
October 12, 2023
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