Post-Pandemic: How Digital Marketing has Risen to Meet the Challenges of a New World, Assist Businesses
By now, we are all aware of what the pandemic did to businesses. Aside from shuttering some, those left standing were faced with an ultimatum: go digital or go home. The rush of building eCommerce platforms comes – online stores, carts, checkouts, and abandoned cart campaigns. Websites that hadn’t been updated in months (or, daresay, […]
How Local Business Listings Affect Your SEO
Several components make up a Search Engine Optimization (SEO) strategy, and each plays a crucial role in increasing your site’s organic rankings. Local business listings are one important component. Not only do local listings help customers find your business and contact information, but they can actually improve your site’s rankings on search engines. At BigPxl, […]
Our Guide to Artificial Intelligence in Digital Marketing
One of the biggest trends in digital marketing – for now and in the future – is artificial intelligence. No, we don’t mean Terminators will start writing your blogs for you. But artificial intelligence does have the potential to improve your digital marketing efforts and make things easier for your web presence to stand out. […]
BigPxl’s Brief Guide to Keeping Your Website Secure
No business owner wants to deal with a cyber-attack or cybersecurity breach. All companies, including privately owned businesses, need high-traffic websites to stay competitive in today’s market. One hacker or piece of malware could take down your website or do even more damage in a short period of time. Increased website security measures can reduce […]
The Surprisingly Long & Strange History of Digital Advertising in Video Games
Video games have been around for a long time now. It’s taken over 30 years, but video games have gone from being a hobby that was often the subject of ridicule to a major player in mainstream entertainment (professional Fortnite players, anyone?). You would think that, with such a long span of time for the […]
Our Comprehensive Guide to Ethical Issues in Digital Marketing
Social issues and ethics in digital marketing – or traditional advertising, for that matter – represent an incredibly complicated part of your marketing campaign. Depending on what industry your campaign functions for, there you face many social, ethical, and cultural considerations to ensure your strategy appeals to your target audience without excluding or offending others. […]
Considerations for Your First Digital Marketing Meeting
During your first digital marketing meeting, your consultant will listen to you and learn about your story, your business, and your marketing mission. Every company is different. We will be listening for unique circumstances, opportunities, and goals that are particular to your business. Your BigPxl consultant will identify strategic variables to create a customized plan […]
Work for Us! Job Openings at BigPxl
We rebranded in December and January. Now, we’re expanding our dedicated team of digital marketing professionals at BigPxl. Jumpstart your career with our award-winning and rapidly growing online marketing agency. Take a look at our current full-time job openings. Digital Marketing Consultant Do you thrive in getting to know potential clients? Do you love a […]
The Big Reveal
JumpSIX officially celebrated our BIG announcement on Wednesday night: on January 1st, the team you know as JumpSIX Marketing will now be known as BigPxl. Check out a recap of the whole event below, from new signage to the wonderful evening we shared with our partners at Reverie, to whom we owe a huge shout […]
The Start of Something BIG — JumpSIX Rebrands
You’ve seen the billboard, you’ve seen the social media posts, and the BIG day is finally here. Today, JumpSIX Marketing officially rebrands as BigPxl. It’s been a long time coming: we’ve blown through more than our share of coffee pots, we’ve vetted hundreds of brand concepts, and we have definitely had a tiff or two […]